About
Hi, I'm Justine.
This isn't about adding more tea to a menu — it's about giving it a reason to be there. That means looking at sourcing, pricing, how it's presented on the menu, and whether staff can actually talk a customer into trying something new. Every engagement starts with what's actually happening at the counter, not a generic playbook.
How an engagement works
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1
Audit — a working session on what's on the menu now, priced and sourced.
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2
Recommend — a written plan on what to change and why.
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3
Train — get the staff comfortable enough to recommend it.
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4
Follow up — check what's actually sticking a few weeks in.
What clients say
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“test”
test
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“test 2”
test 2
Frequently asked questions
What does an engagement actually involve?
It depends on where the menu is today — usually a working session on the current lineup, a written recommendation on sourcing and pricing, and staff training so the changes stick at the counter.
Is this only for tea-focused shops?
No — most clients are cafes and coffee shops where tea is a secondary category that's underperforming. The goal is making it worth the counter space, not turning a coffee shop into a tea house.
Do you work remotely or on-site?
Both, depending on the engagement — send a message and we'll figure out what makes sense for your shop.
How do we get started?
Send a message with a bit about your current tea program, and we'll go from there.